Kokko helps companies build digital experiences that give consumers the confidence to purchase when color is critical. Color matching is challenging for most people and impossible when shopping online for products in categories like beauty, home décor, and fashion. Kokko’s color science based technology transforms any mobile device into a color-accurate personalized shopping assistant. Simply using her cell phone to take a selfie with the ColorChart, a woman can get instant recommendations for products that best match her skin tone across many brands. The number of products offered is vast and constantly expanding with new international and organic brands. Many of these brands are only available online, where ensuring an exact color match is practically impossible. The Kokko solution is the only color-accurate consumer mobile solution providing personalized product recommendations for users in a matter of seconds.