TubeMogul

2007 Grand Prize Winner

TubeMogul CEO Brett Wilson and Co-Founder John Hughes, Berkeley-Haas MBA 07s, met in a Lester Center for Entrepreneurship class and plunged into startup-mode with fellow student Mark Rotblat. They launched in 2006 as service to help publishers distribute and track videos. TubeMogul received its initial funding by winning this very competition (formerly known as bplan), which ultimately led them to their first round of VC funding.

Later, as the digital advertising market revved up and became increasingly complex, TubeMogul pivoted – building the first-ever software to automate the process for buying video ads. Today, TubeMogul’s software helps brands plan, buy, optimize, and measure their brand advertising across TV and digital video all over the world. Now that the company has grown to over 400 employees and has begun trading on the NASDAQ, Wilson continues to build a company culture that’s as focused and innovative as its product.

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